PoopStop is a playful and practical navigation app designed to help users find clean restrooms while on the road. With a community-powered rating and review system, users can comment on stops, earn fun badges, and make road trip bathroom breaks a little less stressful (and a lot more entertaining).

I developed the visual identity and custom illustrations to bring a friendly, lighthearted tone to the app experience, while maintaining usability and clarity. Working closely with developers, I designed the UX/UI to prioritize ease of navigation and encouraging user interaction through fun, intuitive flows.

Scope

• Brand discovery & exercises

• Visual identity system

• Brand guidelines & messaging

• Custom illustrations

• User mapping

• UX/UI design